Fashion and technology are a quickly catching up with each other. This Marketing Monday takes a look at how various fashion brands are using technology to increase sales, word of mouth, and more.

Samples Questions for panelists include:

How fashions brand are using digital (ie ipad) to get in front of the audience in their day to day marketing?

What are the urban brands doing now to stay current?

How are bloggers collaborating with brands?

• To examine the future of Black advertising as to capitalization on new media technology and maintaining the creative edge on target consumer resonance.
• To look inside the future of Black advertising with the traditional media forms of TV, radio, magazines and newspapers.
• Hear best practices of brands that make the Black advertising budget an essential part of the marketing plan.
• To review the evolving social media tactical tools for reaching Black consumers.
• How to incorporate new approaches to internet and cross platform media measurement.
• The session will explore new mobile technologies to facilitate mobile advertising strategies to improved interaction between Black consumers and brands.
• Release of the 2011 NAMD Urban Consumer Market Report
• To recognize (4) marketing luminaries at the NAMD Marketing Awards Luncheon who have made significant contributions in marketing, communications, and to African-American entrepreneurs.